Our innovative storytellers create captivating content by utilizing inbound methodology, with a focus of delivering value to your audiences creating brand awareness through relevant content that attracts, converts, closes, and delights your customers.
SO WHAT IS INBOUND MARKETING?
In our digitally-driven always-connected era, businesses small to large are constantly competing for a piece of the online real estate, whether it is in Google, Bing, Yahoo, or any one of the many social media channels. Traditional advertising is not dead, however, there’s definitely a new mogul in town.
The most successful companies understand that they need to be committed for the long game of Inbound Marketing. Where a strategic flow of targeted content is distributed in a multi-channel platform. This form of marketing creates ongoing lead generation by nurturing leads and customers throughout the buyer’s journey. Building your brand credibility and authority in your industry turning your customers into loyal brand advocates.
DID YOU KNOW…
47% of buyers viewed 3-5 pieces of content before engaging with a sales representative.
75% of inbound organizations believe their marketing strategy is effective.
79% of B2B marketers credit email as the most effective distribution channel for demand gen efforts.
Strategic landing pages are used by 68% of B2B businesses to acquire leads.
THE INBOUND METHODOLOGY
At Momentive Media, we use an innovative twist of old and new marketing strategies uniting both the sales and marketing processes to help enhance your ROI. The inbound marketing technique is designed for drawing customers to your products and services through a strategic combination of content marketing, search engine optimization, social media marketing, and branding across all channels.
Inbound Marketing Methodology is comprised of 4 stages: Attract, Convert, Close, and Delight. Below are the are the different aspects of marketing encompassed in the inbound marketing methodology.
- Lead Generation
- Lead Nurturing
- Email Marketing
- SEO & Content Strategy
- Social Media Marketing
- Website Optimization
- Advertising with complete multi-channel campaigns
Through marketing automation platforms, such as HubSpot or InfusionSoft, every interaction your company has with a customer is tracked, analyzed and optimized to deliver your brand’s message. Utilizing the inbound methodology and framework will help give you the ammunition to operate and understand your customers on a deeper level. This in return will also allow you to create content that your potential customer base is searching for and engaging with, assist you in retaining customers and building brand loyalty; all of which, increase your bottom line.
SO WHAT'S NEXT?
Together Let's Create Your Own Momentive Impact!
We Evaluate, We Listen, We Learn, We Analyze, We Execute
We work with clients in various ways across many different industries. We understand that each business is unique. We pride ourselves on learning your specific business, your business needs, as well as understanding your growth goals and how we may help you achieve these goals. Let us help evaluate your marketing efforts and create a marketing plan that will accelerate and sustain your business.
Fill out our Application for a FREE Consultation today.